This project was done by:
UX Anna Veerman
Design The Brink Agency
Development The Brink Agency
The store has many different customer and a special partnership with Specialized Bikes. How can you have the look and feel of the Specialized website but still be your own brand with your own identity.
The Brink Agency created a new logo that fits the most modern bicycle brans and makes sure Stappenbelt is just as professional as the big brans like Bianchi, Wilier, Trek, Specialized and Cannondale.
To protect the data of the client I will state which research methods I used but I will not show an example:
- Competitive analysis
- Desk research (based on Jon Yablonski's laws of UX)
- Customer care interview
- AB testing
- Site map
- Wireframes per page
- Help with setting up filters for e-store
- Customer journey's
- User flows
- User persona's
- Guidance with creating content (video's pictures based on competitors)
